50
ACTIVE USERS
Social and website
ADVERTISING AND MEDIA KIT
Your brand, right where they decide to cross
Every day thousands of travelers check Bordergarita before they get in line. It is a decision moment: which crossing to use, when to leave, and what to do on each side. Your brand can be there.
Updated September 2026
THE AUDIENCE
Who your brand speaks to
2.3 Millons
MONTHLY IMPRESSIONS
On our social networks
3
ACTIVE USERS
Mexico, the United States and Canada
PROFILE
Where they come from and who they are
BY COUNTRY
Mexico
58 %
United States
39 %
Canada
3 %
TOP CITIES
Tijuana
24 %
San Diego
18 %
Mexicali
9 %
Chula Vista
7 %
Ciudad Juárez
6 %
El Paso
5 %
FORMATS
Where your brand can appear
Every format includes a monthly report of impressions and clicks.
Homepage banner
Appears on the home page and above the report on every crossing page.
- Sizes
- 1200×220 · 970×250 · mobile 350×160
- Availability
- 2 rotating placements
Sponsored crossing card
Your business appears next to a specific crossing report, like one more crossing on the list.
- Size
- 384×320
- Targeting
- By crossing, city, or country
- Availability
- 1 per crossing
Weekly newsletter — Coming soon
A block inside the email subscribers receive each week.
Sponsored content
A blog article written by our editorial team, with a mention and link to your brand.
- Format
- 800–1200 words + photos
- Duration
- Permanent on the site
- Distribution
- Social and newsletter
PACKAGES
Rates and what each plan includes
Prices in Mexican pesos, before tax. One-month minimum; 10% off from three months.
LOCAL
$ 8,000MXN / month
For businesses in one city that want to appear next to their crossing.
- Sponsored card on 1 crossing
- Presence on the city page
- Monthly impressions and clicks report
- One creative swap per month
REGIONAL
$ 18,000MXN / month
Coverage across several crossings plus a presence on the site homepage.
- Rotating homepage banner
- Sponsored card on 3 crossings
- 1 newsletter send per month
- Biweekly report
- Creative design included
EXCLUSIVE CROSSING
$ 32,000MXN / month
Your brand is the only advertiser on an entire crossing.
- Exclusive sponsorship of 1 crossing
- Guaranteed homepage banner
- 1 sponsored article per month
- 2 newsletter sends
- Weekly report and results session
PROCESS
How to get started
01
Tell us your goal
Tell us who you want to reach, at which crossings, and with what budget.
02
We send a proposal
Within 48 business hours, with formats, dates, and estimated reach.
03
You deliver or we design
You can send your creatives or we produce them according to the plan.
04
We publish and measure
Your campaign goes live and you receive the report with impressions and clicks.
COMMON QUESTIONS
Before you book
What do you need from me to go live?
The artwork in the specified formats and the destination URL. If you don't have them, we design them at no extra cost on the Regional and Exclusive plans.
The artwork in the specified formats and the destination URL. If you don't have them, we design them at no extra cost on the Regional and Exclusive plans.
How do you invoice?
We invoice at the start of each period with a CFDI. We accept wire transfer and card; plans of three months or more can be paid in installments.
We invoice at the start of each period with a CFDI. We accept wire transfer and card; plans of three months or more can be paid in installments.
Can I advertise on just one crossing or city?
Yes. The sponsored card can be targeted by crossing, city, or country, and it is the option local businesses use most.
Yes. The sponsored card can be targeted by crossing, city, or country, and it is the option local businesses use most.
What reports do I get?
Impressions, clicks, and CTR by format, plus a breakdown by crossing. How often depends on the plan: monthly, biweekly, or weekly.
Impressions, clicks, and CTR by format, plus a breakdown by crossing. How often depends on the plan: monthly, biweekly, or weekly.
OR WRITE TO US DIRECTLY
WHATSAPPYou can also message us on WhatsApp+52 686 400 2234REPORT A FIGURE
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SOCIAL
@bordergarita
